A while back besides working on my design gigs I had decided to work on a side project called “Ao Chalein”, this was a collaboration with my wife and by extension my lovely hyper active daughter Amal.
For those unfamiliar with it – it’s kind of like a Vlog where we cover interesting places to visit or eat out at. The project is called “Ao Chalein” and you can find it on youtube.
Now.. This is easier said than done.
I already have a day job in a different city than the one I reside in and Faryal already has a social media presence, which is hard to maintain as it is, adding Ao Chalein on top of it would be unfair – given she’s the one who primarily looks after Amal as well. It’s also a bit tough when we’re both trying to produce the same content but have different requirements – and for Ao Chalein both of us have to be there.. this is one of the reasons why there is a bigger gap between videos.. So, we made a change.
I would focus on Ao Chalein, while Faryal would go on to do her own social media content (Faryal’s Mix Plate). Alot of the times we both would be on the same location but making content is much relatively easier because we can do this in different slots. One can take care of Amal while other produces content. This also gives me a bit more freedom to explore topics she would otherwise not be interested in or not have much feedback about.
The first thing I did instead of focusing on the content is to rebrand it with only me 😀
During this process I also chose to update the typography and went with a more thicker typeface – Lalezar (for some reason I think it has an Iraqi feel, not sure why). This is a free to use font from the Google fonts library. This also came with an updated style to the thumbnails which I will continue to experiment with going forward.
Having done that, I have released 3 new videos on youtube so far, hope to many many more, if someone is reading this and have read so far, please do check these out.